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03/23/2011

TWF, Shotzoom launch official Tiger Woods: My Swing for iPhone

First mobile app to provide instruction, golf-swing video analysis from Tiger
Tiger Woods: My Swing is available for the iPhone and iPod Touch. Tiger Woods: My Swing is available for the iPhone and iPod Touch.

IRVINE, Calif. -- The Tiger Woods Foundation and Shotzoom® -- the leader in active lifestyle mobile applications -- announced the launch of Tiger Woods: My Swing for the iPhone and iPod touch.

Available today in the Apple App Store, Tiger Woods: My Swing helps golfers of all skill levels improve their swing through video analysis and instruction from golf great Tiger Woods.

Tiger Woods: My Swing integrates with the world's largest active golf community -- Golfshot.com -- where members share and compare scores and receive detailed insight into their performance over time. Shotzoom and the Foundation worked hand-in-hand with Woods to develop this unique app that will also benefit the Tiger Woods Foundation and its mission to provide college access for underserved youth.

"Everything about this app is based on how I practice. I've rebuilt my swing a number of times over the years and use this technology to gauge my development and help with my swing transitions," Woods said. "I'm excited that through this app I can take this technology on the road with me and that golfers around the world can now do the same to improve their game."

The Tiger Woods: My Swing technology allows golfers to capture video of their swing so they can analyze it; compare it with Woods and their friends; and see their swing improve over time. Woods serves as a virtual coach, teaching golfers how to use swing-line analysis and providing tips on specific areas of improvement. The content-rich app also includes exclusive personalized videos shot by Woods which address fan questions.

"We connect people every day through our apps, and we encourage participation in the Shotzoom platform by providing activities for our members that extend their experience beyond the course. Tiger Woods: My Swing is no exception," said Craig Prichard, president of Shotzoom. "Tiger's app will allow players to analyze their swings, compare them with Tiger's and share them with the Golfshot community to help improve their game."

"I'm thrilled that in addition to providing fans with a fun way to analyze their golf game, this app will benefit the college access programs of my foundation," Woods said. "From the funds raised, we can continue to give many more young people a shot at college."

Tiger Woods: My Swing integrates with Shotzoom's Golfshot community, the world's largest active golf community with more than a half-million active members. Members have played 50 million holes of golf on 35,000 courses in 152 countries in the 18 months since Golfshot: Golf GPS launched.

Features of Tiger Woods: My Swing include:

  • Enhanced video capture
  • Side-by-side swing comparison with Tiger Woods
  • Advanced golf swing analysis and how-to demonstrated by Woods
  • Ability to see progress over time
  • Sharing and feedback tools tied to friends and community members
  • Exclusive updates from Woods

Tiger Woods: My Swing is available for $9.99 at the App Store for iPhone and iPod touch. The app is available in the following 12 languages: English, Chinese, Danish, Dutch, French, German, Italian, Japanese, Korean, Portuguese, Spanish and Swedish.

About Shotzoom: Shotzoom, LLC creates market-leading mobile experiences that empower active lifestyles and enhance the fun of sports and fitness. Its mobile apps integrate with its online participation platform, where people with active lifestyles can track their performance over time, share with friends and interact with members who have similar interests. Shotzoom's apps include the best-selling and top-grossing golf GPS app worldwide -- Golfshot: Golf GPS -- the best-selling golf instructional app worldwide -- Golfplan with Paul Azinger -- and the most downloaded universal instructional baseball app -- Baseball Gameplan with Jason Giambi.

About the Tiger Woods Foundation: Since 1996, the Tiger Woods Foundation has reached more than 10 million young people by delivering unique experiences and innovative educational opportunities for youth worldwide. Specific programs of the Foundation include the Tiger Woods Learning Center -- a one-of-a-kind education facility custom-built for the underserved youth of Southern California and Washington, D.C. Everything at the Learning Center is about active participation and hands-on learning. Students in grades 5-12 participate in classes ranging from forensic science to graphic design. The Foundation has also helped send 35 bright, young students to college through the Earl Woods Scholarship Program. Scholarships are renewable for up to four years, with students chosen based on demonstrated financial need and a proven commitment to community service. For more information, please visit TigerWoodsFoundation.org.